Top 5 Music and Audio Apps in New Zealand Q4 2024

In the fourth quarter of 2024, the music and audio app landscape in New Zealand showcased intriguing trends across weekly downloads, revenue, and active user metrics. Here's a detailed look at the top five apps based on Sensor Tower data.

Spotify: Music and Podcasts experienced a peak in weekly revenue at approximately $27.2K in early December. Downloads showed significant growth, particularly in December, reaching 11.6K. Despite fluctuations, active users remained robust, with a high of around 907K in early December.

Pocket FM: Audio Series saw a consistent decline in revenue, ending the quarter at about $4.1K. Downloads spiked in early November to 2.3K before tapering off. Active users peaked mid-quarter at 4.3K before declining towards the year's end.

SoundCloud: The Music You Love maintained stable revenue, with a high of $11.5K in late October. Downloads remained steady throughout the quarter, peaking at 1.8K in late December. Active user numbers showed a gradual decline, starting from 25.5K in September to end at 16.1K in December.

Ultimate Guitar: Chords & Tabs had a notable increase in revenue, particularly in the last week of December, reaching $4.8K. Weekly downloads were relatively stable, with a slight increase to 789 in late December. Active users fluctuated, peaking at 8.8K in late October.

Apple Music experienced a steady revenue flow, peaking at $1.5K in late December. Downloads remained modest, with a slight increase to 435 in late December. Active users showed minor fluctuations, ending the quarter at approximately 1.2K.

These insights provide a snapshot of the dynamic music and audio app market in New Zealand. For more detailed data and analysis, visit Sensor Tower.